Sony’s (NYSE:SONY) videogame operation is looking beyond its bread-and-butter game consoles, with a move into gaming gear for personal computers.
On Wednesday the company announced its Inzone brand, a line of new headphones and monitors aimed at the growing PC games market and developed by a unit outside its main gaming business.
It’s looking to tap Sony strengths in audio and display technology while also providing a link back to Sony’s perpetually strong PlayStation console: The new devices echo the look of the latest-generation PlayStation 5 and work with the console.
The includes three new headsets. The high-end H9 is a wireless device with virtual surround sound and noise cancellation, and will be priced at $300; a mid-range H7 lacks noise cancellation and will run at $230. On the low end, a wired version (the H3) will be priced at $100.
And Inzone will offer two 27-inch monitors. The high-end M9 offers 4K resolution for $900, while the M3 (with 1080p resolution) will go for $530.
The move toward PC accessories is catching eyes in tandem with Sony’s push of more games to PCs/mobile, a move it suggested in an investor briefing last month.
